How to create a valuable product - Charlie Waite, GoPro
Charlie Waite is GoPro's User Experience Director. From an agency life to an in-house design director, Charlie explains what it takes to create a great product, talks about his background and what changed his perspective on how he designs products. Also, we talk about what companies can learn from GoPro and design better products. We talked about what is user experience, Google Home and Alexa, the future of user interface, how GoPro design products and how it motivates a creative culture.