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Hi.

Welcome to Laroche.fm. I am Eugeniu, the host, and I document how great people design products, brands and their strategy behind it. Hope you enjoy the podcast!

Designing Perceptions Instead of Solutions

Designing Perceptions Instead of Solutions

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Why a solution to a problem in the 21st century may not be the answer and why sometimes we should focus on what users feel rather than what they see.

What if we switched the food that is served in a restaurant with a Michelin star with one that does not have one, and vice-versa? Chances are you wouldn’t notice a difference. What if I told you that travelling faster by train from point A to point B and saving one hour of time difference would cost you 6 billion in renovations and constructions, but if you just installed a high-speed internet nobody would give a cent about that 1-hour difference?

Read the full article on Medium

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Why Great Products Do Only One Thing

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