Designing Better Choices for Your Users
Isn't it strange how sometimes we make decisions within the blink of an eye? Sometimes we simply seem to follow the crowd and sometimes we seem to make decisions without really thinking at all.
In fact, recent academic studies in cognitive psychology, social psychology and behavioural economics suggest that over 90% of our decision-making is conducted somewhat unconsciously and automatically on a daily basis.
In this episode we are going to discuss how certain things influence our decisions more than we are aware of and how it can be applied when designing a product or service. In case you don’t want to listen to the episode, you can read the full article on Medium.